Free shipping US orders $100+
SOFT SUDS | organic baby shampoo + wash


SOFT SUDS | organic baby shampoo + wash

The Intention

Formulated with saponified coconut, olive, and jojoba oils that cleanse without stripping the skin of its lovely, natural oils. And with the addition of soothing aloe vera and a dash of german chamomile and lavender essential oils, the most delicate of skin is hydrated and nourished with this beautiful cleanser that is gentle enough to use on newborns, as well as on pregnant women during all trimesters. 

16fl oz

The Ingredients

Saponified coconut oil (cocos nucifera)*, saponified olive oil (olea europaea)*, saponified jojoba oil (simmondsia chinensis)*, vegetable glycerin, guar gum*, rosemary extract*, aloe (aloe vera)*, german chamomile essential oil (chamomilla recucita)*, lavender essential oil (lavandula angustifolia)*

 ("saponified" is when an oil is turned into a soap!)

*certified organic

The Ritual

Squeeze a dollop into your hands, work into a lather and use on baby’s body and hair. Be sure to avoid getting into baby’s eyes, as even natural products can sting. For external use only.

Caution: If eye contact should occur, rinse baby’s eyes with cool water immediately.


The DANI KENNEY line was inspired and created from a place of necessity and love. When Dani became pregnant, she found limited resources for the kind of information and pregnancy-safe products that she sought. There was a lot of conflicting information out there, as well as a plethora of great natural products whose safety during pregnancy was questionable. So she decided to create her own line of functional, beautiful, safe products for pregnancy and beyond. With a background as a classically-trained chef and holistic nutritionist, Dani has alchemically paired her therapeutic culinary wisdom with her passion for natural skincare to bring mothers beautiful handmade products that are as natural as they are efficacious. Everything she creates is inspired by the synergy of the earth’s best ingredients, as well as an extensive understanding of how they intrinsically interact with the human body.

All ingredients used are organic and sourced from conscious, small farmers and businesses around the US. All products are made by hand in small batches in their studio in the little beach town of Naples, Florida, and Dani only creates products that she uses on herself and on her own baby. All packaging is recyclable, and the plastic used for the soaps is BPA-free.